Here’s Bono wearing matching shades at the Launch Event for the new Motorola Red SLVR cell phone in London. The U2 singer’s Project Red, an AIDS charity, will receive some proceeds from both phone sales and monthly service charges! The phone is now available in the UK, but there is only a waiting list for the rest of us.
Gap, Armani, Converse and American Express will also produce merchandise for this charity. See more at Project Red’s website: Join Red .com.
Purchasing info is at Motorola.com.